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Locating the best places for environmental advertising based on image processing

عنوان مقاله: Locating the best places for environmental advertising based on image processing
شناسه ملی مقاله: SETT02_028
منتشر شده در دومین کنفرانس بین المللی تکنولوژی، مهندسی، علوم و کسب و کارهای فناورانه در سال 1400
مشخصات نویسندگان مقاله:

Mohammad Hasan Olyaei Torqabeh - Faculty of Electrical Engineering, Sadjad University of Technology, Mashhad, Iran
Zahra Tavakoli - ARIVET Project, Mashhad, Iran
Aghele Mohammadi - ARIVET Project, Mashhad, Iran
Tahereh Zameni - ARIVET Project, Mashhad, Iran

خلاصه مقاله:
Today, there are different ways to advertise a product or introduce a service. Among these methods, environmental advertising is an effective way to increase awareness about services and products of businesses. Because during a day, a lot of people are moving around in public places that anyone can become a buyer of that product by seeing the ad. Also, with the advancement of various sciences and technologies, proper management in marketing and advertising is very important for success among business competitors. A very important and key issue in environmental advertising is choosing the right place to place banners or billboards. In this paper, with the help of image processing algorithms, a method is proposed that can analyse and obtain suitable locations for placing ads in a public place. This method can play a very key role in the field of advertising in all markets, passages and other public places. In other words, with automatic analysis and review, suitable locations can be selected to environmental advertisements to increase the efficiency of advertisements compared to normal. Also, the final results of this article show the proof of this theory and idea

کلمات کلیدی:
advertise, environmental advertising, image processing, python, computer vision

صفحه اختصاصی مقاله و دریافت فایل کامل: https://civilica.com/doc/1418719/